Anvi Shah is the driving force behind HyugaLife, India’s premier e-commerce platform dedicated solely to health and wellness. Inspired by the COVID era, Anvi co-founded HyugaLife in 2022 alongside Neehar Modi and Sachin Parikh. Their mission: bridge the gap in India’s preventive health space by combining authentic, third-party-verified products with educational content and tech-enabled discovery tools. Within months, HyugaLife partnered with over 150 brands and built a 50+ member team As CEO, she champions three key pillars: content-driven education, assisted product guidance, and community backed by expert panels. She also led initiatives like the “H‑Tested” quality-verification program, reinforcing her unwavering commitment to consumer trust. Anvi is passionate about empowering women leaders and encouraging others to trust in their abilities, viewing challenges as stepping stones. Today, HyugaLife operates over 300 brands, boasts ₹32.2 Cr in annual revenue, and employs 150+ people out of its Mumbai headquarters.

Neehar Modi brings a blend of technical rigor and operational excellence to his role as COO at HyugaLife. At HyugaLife, Neehar leverages his background to build consumer-first digital experiences, integrate tech and product workflows, and streamline logistics for scalable growth. His work was featured in a TechSparks Mumbai 2024 keynote on digital health platforms, highlighting his thought leadership in the D2C wellness ecosystem. Neehar's innovative influence is clearly seen in HyugaLife's tech-infused content, personalized retention strategies, and seamless consumer journeys all stemming from his experience at Amazon.

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